B2B marketing automation · Growth & intelligence

Run email and WhatsApp outreach from one CRM spine.

MGrow (Autowhat AI) unifies lead ingestion, AI-assisted messaging, cron scheduling, and reply tracking—Gmail and WhatsApp Business API included. Upload Excel lists, sync IndiaMART and TradeIndia inquiries, and see what actually moved pipeline in analytics—not scattered inboxes.

The sections that follow translate this into production outcomes, core capabilities, rollout milestones, and answers procurement teams ask first.

If the fit is directional but not exact, a 30-minute working session usually resolves it—our engineers will tell you plainly whether the product matches your bottleneck, or whether a different Autowhat system (or composition) is the right answer.

What this means in production

One record per lead

Master view ties uploads, marketplace inquiries, sequences, and replies so teams stop reconciling spreadsheets and duplicate threads.

AI copy without losing control

OpenAI-generated email and WhatsApp drafts with templates, footers, and variables—on-brand at volume with human send gates where you need them.

Ops you can schedule and cap

Cron-based email and bulk WhatsApp dispatch with daily limits, queues, and warmup—predictable throughput instead of manual blast-and-pray.

Attribution teams can trust

Opens, replies, channel mix, and campaign analytics in one dashboard so revenue sees what outreach contributed.

Lead ingestion

Excel upload with normalization and qualification, plus IndiaMART and TradeIndia sync into the same lead model.

Email automation

Gmail OAuth, AI drafts, scheduling, thread/reply inbox, footers, and deliverability-friendly warmup campaigns.

WhatsApp at scale

Business API templates, bulk and scheduled sends, media, credits, and a real-time chat workspace.

Scheduling & workers

Bree-backed workers for single sends, automation sequences, and WhatsApp bulk—with queue and limit guardrails.

Analytics & reporting

Email and WhatsApp performance, funnels, recent activity, and export-friendly views for ops reviews.

Team & access control

Role-based page access, multi-account settings, and audit-friendly send history per user.

How rollout is structured

  1. 01 · Discovery

    Map workflows, stakeholders, and data contracts. Surface risks early instead of hiding them until UAT.

  2. 02 · Deploy

    Ship to production with observability, training artefacts, and rollback plans appropriate to your blast radius.

  3. 03 · Operate

    Run with SLAs, quarterly reviews, and a roadmap tied to measurable operational outcomes.

Email + WhatsAppChannels
Excel · IndiaMART · TradeIndiaLead sources
Cron + background workersAutomation

What operators validate in week one

  • Named integration owners on both sides with weekly checkpoint
  • Written acceptance criteria tied to real workflows—not demo scripts
  • Security review pack: architecture, subprocessors, DPA, and logging
  • Hypercare window with on-call engineering and rollback posture
  • Success metrics agreed upfront (time, cost, risk, adoption)

Common questions

Is this services dressed as software?

No. These are productised systems with documented releases, shared core, and customer-specific configuration—not bespoke science projects.

What does onboarding look like?

Onboarding is engineered: checklists, integration templates, and clear acceptance criteria so timelines are predictable.

Where can we deploy?

Managed cloud, customer VPC, hybrid, and on-premise footprints are supported depending on product and regulatory posture.

Move from evaluation to deployment

Book a working session with our engineers. We map your bottlenecks to live products and tell you plainly what will work in your environment.